The Grateful DeadYeah you read that right I am talking about The Greateful Dead and Business in the same sentence.  I recently started studying the ways of the Google business model much more closely.  The basic premise is that they have continually given away quality services that would/should cost billions of dollars to the customer for free.  In turn they make their money on customer loyalty (sort of).  Anyway, The Grateful Dead’s model is not that far off from the same.  I found this article today explaining the whole gist behind the business of the band and found it really interesting.

The article is Here:

Management Secrets of the Grateful Dead

by Joshua Green


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